As of 2018, there’s only one day can you find a group of 50 Dead Heads camping outside in line at 4 AM, aside from a Dead & Company show, and that day is Record Store Day. In Cincinnati, our own historic Shake It Records hosted one of the most exciting celebrations of the local record store. Featuring an abundance of special releases including Phish, Sufjan Stevens, Run the Jewels, and David Bowie, to name a few, the RSD 2018 lineup brought crowds of vinyl lovers to Northside.
On Saturday, Shake It Records featured over 400 exclusive releases on vinyl and cassette, in addition to two live DJs and three live local bands to entertain the masses. Rhinegeist also sponsored a free tasting of the Record Store Day limited Slow Jam IPA, bringing music lovers and beer aficionados together, if they weren’t already!
Celebrating its 11th year, Record Store Day has been largely responsible for the substantial increase of vinyl album sales in the United States. Growing by nine percent last year alone, the record industry now accounts for fourteen percent of album sales worldwide, reaching an all-time high since the 1980s. And with Record Store Day growing in popularity every year, it seems that indie music stores like Shake It are on the up and up.